Leadfeeder Review 2026

Last reviewed June 2026

Leadfeeder

Company-level website visitor identification (Dealfront)

Overview

Leadfeeder (now part of Dealfront) identifies the companies visiting your website via reverse-IP, scores buying intent, and pushes alerts to sales — with strong European, GDPR-compliant coverage and a genuinely useful free tier. Its edge is turning anonymous traffic into named accounts where company-level intent is enough to act. The trade-off is exactly that: it identifies companies, not individuals, so for person-level intent you'll want a different tool, and reviewers flag the usual data and integration rough edges.

Who it's for

→B2B marketing & sales teams turning web traffic into accounts
→European teams needing GDPR-compliant company identification
→RevOps wanting intent alerts into the CRM

Not for

Teams that need person-level (named individual) identification · Anyone wanting a sender — it identifies and alerts, it doesn't send

Capabilities

Company-level visitor identification (reverse-IP)
Buying-intent scoring & page tracking
Strong EU / GDPR-compliant coverage
CRM & ad-platform integrations
Custom feeds & alerts
Free Lite tier (100 companies/mo)

Ratings & reviews

4.3

861 reviews ↗

5★

537

4★

274

3★

2★

1★

👍 Pros

Lead Generation 23Ease of Use 22Insights 13Contact Information 11

👎 Cons

Integration Issues 5Incorrect Information 5Inaccurate Data 5Expensive 5Data Accuracy 5

Pricing

Tier	Price	Credits / mo	Notes
Lite	Free	—	Reveal up to 100 companies/mo
Website Visitor Identification	€99/mo	—	From €99 (annual) · unlimited company reveals
Platform	€399/mo	—	60M companies + 400M contacts · prospecting

Our advice

Leadfeeder is our default when a client's buyers are in Europe and company-level intent is enough to trigger a play. The free tier makes it easy to prove value; just remember it names the account, not the person — route alerts to the right rep and pair with enrichment to reach a human.

The honest take

Where it breaks

When you need the individual, not the company: it's company-level by design. Reviewers also flag data and integration friction, and acting on alerts still needs a separate enrichment + outreach step.

The verdict

The pragmatic pick for company-level, GDPR-friendly visitor identification — strongest in Europe, with a free tier to prove it. For person-level intent, pair or swap in RB2B (US) or Warmly.

Integrations

SalesforceHubSpotPipedriveGoogle AdsCloseSuperOfficeSlack

Alternatives

RB2B

★4.5(283)

Starting price

$79/mo

Starting price

$10000/yr

Starting price

$167/mo

Starting price

$49/mo

✓Free plan

View review→

FAQ

Who is Leadfeeder best for?

B2B marketing and sales teams — especially in Europe — that want to turn anonymous website traffic into named companies with buying intent, with GDPR-compliant coverage.

How much does Leadfeeder cost?

There's a free Lite tier (100 companies/mo), then Website Visitor Identification from €99/mo (annual) for unlimited reveals, and a Platform plan from €399/mo for prospecting.

Is Leadfeeder person-level or company-level?

Company-level — it names the organization, not the individual visitor. For person-level intent, look at RB2B (US) or Warmly.

Is Leadfeeder GDPR-compliant?

Yes — it identifies companies (not individuals) and has strong, compliant European coverage, which is a key reason EU teams pick it.

Leadfeeder vs RB2B?

Leadfeeder identifies companies globally with strong EU coverage; RB2B identifies individual people but US-only and free to start.

What are the best Leadfeeder alternatives?

RB2B for free US person-level identification, Warmly for a global person-level platform, and Clay or Apollo to action the accounts.

We run this stack for B2B teams

Skip the months of trial and error. We build the GTM system that books meetings.

Book a GTM audit →